Insights from the experts
Our focused blog section talks about immersive technology developments, industry applications of simulation and much more.
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Military VR: Applications of AR VR in Military Training

AR and VR-backed tactical military training will revolutionize how soldiers process data and instructions to execute operations in combat missions. The military also benefits from reduced training spending and lower soldier mortality rates.

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AR Fitness is Setting New Goals

The fitness market suffered many setbacks in 2020, but it is bouncing back with a bang with new business models and trends.

Technology has been a critical enabler, and the sector is now demonstrating how it has integrated online and virtual training and fitness regimes. 

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Augmented Reality in the Pharma Industry: AR/VR for Pharma

The pandemic has ensured a rapid adoption of innovative technologies in businesses. 

The pharmaceutical industry has also taken advantage of AR medical technology's benefits to Pharcreate better and more efficient healthcare ecosystems. 

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VR Headset - Market Size, Industry Trends, Types, and Future Scope

VR headsets are a growth enabler as they offer a wide range of immersive and “real world” experiences. The global VR headset market size valuation in 2020 was at USD 7.81 billion and may show a CAGR of 28.2% from 2021 to 2028.
VR headset

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Can AR and VR Help in Creating a More Sustainable Planet?

AR and VR are futuristic technologies that enterprises are incorporating to overhaul their processes and harbor the potential to foster sustainable practices, which help reduce carbon footprints. 

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AR Shopping for People with Disabilities (PwD)

PwD’s as Consumers 

  • As per WHO, almost 15% or 1 billion people live with some form of disability.
  • Around 110-190 million people have very significant difficulties in functioning.
  • For India, the differently-abled population is 26.8 million
  • It is estimated worldwide that this sector has almost $8 trillion of annual disposable income
  • In India, mainstreaming them could add around 5-7 to the country's GDP. 
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