Indian SaaS Startups: How Subscription Models is Helping?

As per the reports from Bain and Company, the revenue of Indian SaaS Startups will reach $4.5 billion by 2021.

Bain also predicts that the SaaS start-ups in India will capture a 7%-9% share of the global SaaS market by 2022.

It looks like Software as a Service or SaaS is the new and trending tumult in the Indian IT ecosystem. The Guide to cloud software will give you a clearer picture of the effectiveness of SaaS.

SaaS business start-ups took the world by storm. Even in the Indian software market, SaaS is showing no sign of low speed. Indian SaaS start-ups are growing at a high pace, leading the Indian IT market to the next high, on the pillars of technological innovation.

A joint report by Google and Accel declares the Indian SaaS market will become a $10 Billion revenue industry.

Besides innovation, the lucrative and admirable SaaS Subscription Models sure take the credit for the explosive growth of the SaaS business in India.

Let's dig deeper.

Understanding SaaS Subscription Model

With the advent of the SaaS business model, the traditional software business model has become a relic. The ease of deployment, scalability, flexibility in licensing, latest update, etc., have enabled the SaaS business model to become the heartthrob of the world.

The effectiveness of the SaaS subscription model gets intertwined with the overall SaaS business model.

SaaS companies offer their software products and services through the subscription model.

The concept is a piece of cake: consumers need to pay a predefined amount of money each month, week, or year as they choose. In return, they can access the SaaS services and streamline their business operations.

SaaS subscription-based business model is the end-to-end solution for companies to balance efficiency across departments.

The Ever-growing Indian SaaS Market

As per the reports from Chiratae Ventures, Indian SaaS start-ups will fulfil almost 19% of the global Software as a Service demands by the end of 2025. 

For the past few years, Indian SaaS unicorns have leveraged SaaS Subscription Models based on immersive technological adoption, talent availability, and cost-effectiveness.

Small and Medium Business Market

Considering the mammoth-like growth of the SaaS market in India, the leading SaaS start-ups consider the SMB (Small and Medium Business Market) as a rich place to stop by. The top SaaS companies in India, serve businesses of all sizes with their SaaS services across the globe. Still, they appraise the SMB market loaded with business growth possibilities.

SaaS Oriented Data Security and Management Start-ups

All the Indian SaaS unicorns give importance to digitization above everything. Indian business enterprises are expressing their eagerness toward the digitization of data security and management.

It is a testimonial to the potential and capabilities of the Indian SaaS companies when a leading SaaS company in India declared its data center workload revenue for the Asia Pacific and Japan grew above 100% compared to the previous years. 

How SaaS Subscription Models Are Helping

While focussing on the SaaS business model or SaaS Subscription Model, several good things are going around it.

Just like SaaS has modified user experience, SaaS subscription has helped companies refurbish their business model.

Improved Software Visioning

Cloud hosts SaaS. All the software and service updates get done by the provider's end. The customers remain hassle-free. Customers always stay up-to-date regarding the latest software versions, features, and functionality. But the frequency and level of updates depend on the subscription price. The best SaaS Subscription Model comes with less frequent and highly effective updates, top-notch budgetary requirements, and customer support.

Impressive Scalability

The emergence of Data Science and Big Data has given enabled companies to gain actionable real-time information out of a large amount of data.

Luckily, SaaS applications are scalable. They can handle large volumes of data processes while payroll processing or production management, providing a real-time approach to the decision-makers.

SaaS companies offer a range of subscription tiers to their users, catering to meet diverse business requirements. Clients can choose the subscription model that suits their business needs.

Licensing Flexibility

Flexibility is another name for the SaaS Subscription Model.

The chief goal of the subscription models of SaaS is to improve adaptability among the users. SaaS Startups offer flexible and affordable subscription plans based on weekly, monthly, and yearly timeframes. The length of the subscription plans goes hand in hand with the client's business requirements. Since the cloud hosts the software, users do not need to buy a one-time license.

Foreseen Revenue

For a business enterprise, does it seem easy to predict its revenue?

No, right?

But SaaS business start-ups can foresee their revenue.

Think like this.

Your service triggers all the obstacles to your client's businesses. The software has turned into an integral part of their business operation.

So, you will successfully build a loyal customer base. You will experience a consistent monthly or yearly revenue out of the subscriptions. Your SaaS business revenue stream will become a more predictable one.

Despite the rapid growth of SaaS start-ups within the Indian business ecosystem, it has become crucial for them to look out for opportunities for global business expansion. While the frontline Indian SaaS companies are getting overwhelming responses from US and UK, many start-ups fail to get international attention. 

On the other hand, many B2B and B2C businesses frequently fail to access the most suitable subscription model for their business operations.

Let EDIIIE, the leading SaaS application development company, help you with the checklist for your business expansion. Whether staying ahead of the game or looking for a holistic SaaS subscription model, EDIIIE is all ears to your business requirements.

Besides being one of the top Indian SaaS start-ups, EDIIIE is one of the well-renowned Augmented Reality developers India, providing peerless and high-tech 3d game development services both in the domestic and international market.

For details, contact us today!